Tracking the performance of your agency is a key strategy for growing your agency. When you have metrics to evaluate your services and measure your profitability, you can create a framework for the future of your agency.
 
Join Andrea Cohen of HouseWorks to hear insights that will steer you toward long-term growth in the Home Care Master Class on Thursday, June 9.

Register for this session to learn why effective leaders know every aspect of their business—and have numbers and metrics to back them up.
 
Did You Miss the First Session?
 
Jeff Wiberg of Family Resource Home Care kicked off the Master Class series with a presentation that shared insider secrets to breaking through revenue plateaus. If you register for all three sessions, you get access to the full series, including part one of the series.
 
Plus, you can join the live webinar on July 21 to learn how to be a stronger leader so that you can create higher productivity with Catherine Vergara of CareFor.
 
Learn more about the series.

Here are the top three reasons to attend this year’s Annual Leadership Conference:
 

1. It’s been too long! 
   The last HCAOA national conference was held in 2019, so it’s time to gather again! Over the course of two days, attendees will have more than 16 sessions that provide essential information on improving agencies’ operations, care, and employee and client satisfaction.
   
   
2. Pre-Conference – Added Value 
   New this year, we have added an afternoon of advocacy education on Saturday, September 17, from 1-5 p.m., where attendees can learn first-hand the importance of being an advocate for your business and the clients you serve. You’ll hear from state legislators and advocacy experts about how to  discuss issues with elected officials and how to execute  successful campaigns. The session will also highlight state chapters roles in elevating the perception of home care as well as sharing information on trends across the U.S. 
   
   
3. Networking
   ​It’s been said that one of the best ways to learn is to network and that’s why HCAOA has scheduled several opportunities during the conference for attendees to network with one another. Whether it’s visiting with a vendor in the Exhibit Hall, where more than 60 companies will be available to discuss the latest and greatest products and services for home care agencies, or during one of the scheduled meals, networking has long been cited as a benefit of HCAOA membership. 

 
Register today by clicking here. The full conference details, including education breakout sessions, keynotes, and special events, (like the awards ceremony) can be found in the brochure. Plan to join us Sept. 17-19 in Orlando, FL.

​It's no secret that an agency's scheduler or care coordinator often sets the tone for the entire organization! Their professionalism and problem-solving skills impact all aspects of a home care company's operations, most importantly caregiver and client satisfaction. That’s why HCAOA will once again hold a webinar exclusively for individuals in these positions. 
 
For the third year in a row, HCAOA will hold this virtual session, which continues to grow in participation to the point where it is now officially named the Annual Home Care Schedulers and Care Coordinators Summit.
 
This year’s summit will feature veteran schedulers from around the U.S. who will share strategies for success in the interactive webinar on July 14, from 2-3:30 ET.

Experienced schedulers Grace Cooper of Waverly Care in Gladwyne, PA, Jessica Houlihan of Sunland Home Care in Mesa, AZ, and Jolie Perez of Care to Stay Home in Santa Ana, CA, will discuss the most common challenges they face every day and offer real-world tips and valuable solutions that can be applied in your agency right away.
 
Sign up your team today to learn how to:

• Create an environment of care and empathy for clients and caregivers
• Implement successful, organized staffing procedures
• Learn communication strategies like listening and being proactive
• Discover how to multi-task like a pro

 
Cost is $90 for members. Click here for details and to register. 

​Register now for the Entrepreneur Academy and learn how to effectively engage with your clients to create memorable, positive experiences that build trust and confidence in your agency.

This MBA-style academy provides insight into your behavioral tendencies and human interactions, enabling you to have a deeper understanding of yourself and how to engage others.
 
The program was built for busy professionals. Here are some ways it can work for you:

• Self-paced flexible one-year program
• Talent Insight Assessment to uncover your strengths and weaknesses
• Entrepreneur toolbox at your disposal
• Weekly topic discussions with fellow classmates
• Dynamic group coaching model
• Over 30 hours of learning opportunity
• Personal leadership strategic plan for the future

 
Click here to learn more about the program. When you are ready to register, email info@hcaoa.org to get the code for the discounted price of $999. You can start the program any time through September 30 and will have one year to complete from that date.

​Are you in touch with your feelings? What about how others are feeling? Leaders who know how to identify their own feelings and empathize with others are more effective at building stronger teams through trust and collaboration. Teams who work well together succeed together.

Learn how to boost your emotional intelligence in the HCAOA Entrepreneur Academy, a self-paced program that builds better leaders. The program lasts for one year from the day you start and includes a mix of independent study and interactive sessions with Dr. Tonya Miller, the program creator, and other students.
 
Dr. Miller combines real-world experience with academic expertise. She is passionate about personal growth and developing strong leadership cores committed to integrity, accountability, and self-awareness.
 
Click here to learn more about the program. When you are ready to register, email info@hcaoa.org to get the code for the discounted price of $999. You can start the program any time through September 30 and will have one year to complete from that date.

Home care was a hot topic during the pandemic, and home care agency owners and managers were faced with more challenges than ever—recruitment, retention, and keeping your clients happy. But it’s not over. The next installment in HCAOA’s Master Class series will walk through the next steps to  push through post-pandemic fears and create a framework for your agency that helps you grow stronger, bigger and better.
 
Andrea Cohen, HouseWorks, knows what you are going through, and she is ready to share her strategies for success in the second session of the Home Care Master Class series. Register for this session on Thursday, June 9 to hear her story and ask questions to help your business thrive.
 
Want to learn even more?
 
Register for the full Home Care Master Class series for access to all three sessions, including the presentation from Jeff Wiberg of Family Resource Home Care where explains the five reasons why your agency’s growth is stunted and what you can do to change it.
 
Plus, you will have access to the live webinar on July 21 with Catherine Vergara of CareFor where you can ask questions and uncover why company culture is key to growth.
 
Learn more about the series.

Running a private home care company has never been more challenging - and demand is skyrocketing. It’s time to push through our pandemic fears and re-emerge with the confidence and a framework to get stronger, bigger, and better.
 
The second session in the Home Care Master Class series brings Andrea Cohen, Houseworks, and Adam Blecker, Seniors In Place, together to shed light on why "doing what is right" aligns teams, drives mission, grows revenue and improves margins.
 
Register for the June 9 session now.
 
Register for the full Home Care Master Class series for access to all three sessions, including the presentation from Jeff Wiberg of Family Resource Home Care where he talks about focusing on long-term business goals. Plus, you can join the live webinar on July 21 with Catherine Vergara of CareFor to learn the importance of creating a distinct culture within an agency.
 
Learn more about the series.

Happy employees work harder, are more productive, and become a cheerleader for your business (hello, free word-of-mouth advertising). Learn how to be a manager who helps employees thrive in the Entrepreneur Academy. The one-year, self-paced course teaches you how to be a leader people want to follow.
 
Learn more about the program here. When you are ready to register, email info@hcaoa.org to get the code for the discounted price of $999. You can start the program any time through September 30 and will have one year to complete from that date.

The full agenda for the HCAOA Annual Leadership Conference has not been released yet, but we are giving you a first look at hot topics within our four breakout sessions.
 
Jessica Nobles of Home Care Ops answers the question,“How do I make my agency stand out?”
 
Angelo Spinol of Polsinelli discusses the latest employment issues impacting your business.
 
Alon Brener of Sensi.Ai show you how to harness the latest technologies to enable growth.
 
Brandi Kurtyka of Mission Care Collective explains how culture can attract and retain caregivers.
 
The conference will be held the Hilton Orlando Hotel on September 18-19, with a special pre-conference on September 17 that provide the inside scoop on HCAOA’s advocacy activities, updates from national and state lobbyists, and access to an exclusive VIP reception before the main conference kicks off the following morning.
 
Register now for the conference and stay tuned for the full list of speakers and topics.

​Help up welcome back the industry by supporting the educational sessions at the Annual Leadership Conference. Breakout sessions provide timely, engaging content for home care providers from the industry’s top leaders. You can be the exclusive sponsor of one of the following tracks (your choice if still available!) and have a representative from your company introduce a session within the track. Sponsors will also be recognized on event signage and get a dedicated social post on HCAOA accounts and a push notification on the event app.

• Emerging Providers
• Established Providers
• Innovative Trends
• Workforce Development

 
Conference sponsor ship are open to ALL members: agencies, associate members, and vendors.
 
All conference sponsors will also receive:

• Sponsor ribbons for all registered company personnel
• Recognition in the Conference Program
• Company name and logo with link on the HCAOA Conference website
• Recognition on Leadership Conference Signage

 
Download the prospectus, then email Andrea to secure your sponsorship.

​“A good leader inspires people to have confidence in the leader, a great leader inspires people to have confidence in themselves.”
Eleanor Roosevelt

Leaderships skills help both the leader and the employee. Boost your confidence as a leader and be an example for your employees with the HCAOA Entrepreneur Academy.
 
You will learn to: 

• Use your own strengths
• Understand human interactions
• Navigate change
• Resolve conflict with collaboration

 
After completing this one-year course (at your own pace) you will be more confident in your leadership skills and equipped to deal with the challenges of running a home care business.
 
Learn more about the program here. When you are ready to register, email info@hcaoa.org to get the code for the discounted price of $999. You can start the program any time through September 30 and will have one year to complete from that date.

Don’t overthink it – register now to get more content for less. HCAOA members can register for the entire three-part series that teaches you the secrets to running a successful home care agency for a discounted rate of $250. Act now, because the first session is tomorrow!
 
 
Part 1: Mindsets Matter on May 5
With Jeff Wiberg, Family Resource Home Care
Discover how to make investments in infrastructure, process, or people to help prepare your agency for growth.
 
Sponsored by:

​Part 2: Turn Fear into Action & Growth Will Come on June 9
With Andrea Cohen, Houseworks and Adam Blecker, Seniors in Place
Break out of post-pandemic fear and emerge with the confidence and a framework to get stronger, bigger, and better. 
 
Part 3: High Performing Environments Powered by Courageous Conversations on July 21
With Catherine Vergara, CareFor
Learn why aligned goals and a defined set of core values are essential to high performing business.

​The HCAOA Annual Conference will kick off with a SPARK, as “leadership imagineer” Simon Bailey delivers the opening keynote and tells attendees how to spark customer love through excellent service. In a world of information overload, his SPARK program ignites an emotional experience that causes customers to recommend your brand to their family and friends.

SPARK is a customer experience learning system based on Bailey’s 30+ years in the hospitality industry. As the former Sales Director for Disney Institute, Simon will teach you this easy and simple “SPARK” framework that you and your team can implement. Learn tangible examples and stories on how to embed the SPARK mindset into your organization.

Following Bailey’s opening keynote, the conference features two days of innovative breakout sessions and networking with home care thought leaders. Register now for early-bird pricing for the Annual Leadership Conference held Sept. 18-19 with a pre-conference on Sept. 17, in Orlando, FL. Complete details about the conference are here.

Learn from four professionals at the top of the home care industry with our three-part series that shares the secrets to success from people who know.
 

• Scale your agency
• Align your team for growth
• Create a culture where employees thrive

 
Each webinar will be a one-hour crash course in growing your agency. Sign up for one or for all three.
 
Members: register for the entire three-part series for a discounted rate of $250, or register for the individual sessions below for $90 each.
 
Part 1: Mindsets Matter on May 5
With Jeff Wiberg, Family Resource Home Care
 
Part 2: Turn Fear into Action & Growth Will Come on June 9
With Andrea Cohen, Houseworks and Adam Blecker, Seniors in Place
 
Part 3: High Performing Environments Powered by Courageous Conversations on July 21
With Catherine Vergara, CareFor
 

As an agency owner, not only are you struggling with recruitment and retention of caregivers, but you also must think about the future of your agency and the up-and-coming leaders who will manage your teams, make customers happy and help run your business. HCAOA’s Entrepreneur Leadership Academy can develop the next generation of leaders and instill confidence in your team.

The workshop is led by Dr. Tonya Miller, PT, DPT, PhD, an assistant professor in the physical therapy and MBA programs at Lebanon Valley College, and the founder of TYM Coaching. With 25+ years of experience in leadership, home care, and as a physical therapist, Dr. Miller will lead participants through the program with a combination of tools to ensure you will be successful, including:
 

• Assessment tools to help you use your own strengthens
• Live interactive education to discuss what you're learning
• Dynamic group discussions to share your experiences
• Community forums to stay engaged on your own schedule

 
Register today and start immediately. HCAOA members get a discounted rate of $999 (a savings of $201). Email info@hcaoa.org to get the code. You can start the program any time through September 30 and will have one year to complete from that date. Learn more.