CareerPlug, an HCAOA Associate Member, analyzed hiring data to shed light on hiring metrics and trends for small businesses across various industries. Their team analyzed hiring activity in 2020 from more than 12,000 companies — covering more than 10 million applications. On Pages 20-21 you will see highlighted key hiring metrics and trends for businesses in the healthcare industry. One of the key findings that stood out for healthcare was that 36% of hires came from custom sources, which can include industry-specific job boards (like HCAOA’s “find a provider” site or myCNAjobs), local job boards, Craigslist, and more. On the other hand, major job boards (like Indeed and ZipRecruiter) bring in 77% of applicants, but convert them to hires at a rate of only 1%.

​​The home and personal care industry is changing at an unprecedented rate. Last year we faced our biggest challenge—COVID-19. This, combined with patient access and staffing shortages, are forcing us to redefine ourselves. To do this, we need national industry research that will guide our efforts and help us define what it means to provide care in the home.

The 2021 Home Care Benchmarking Survey is now open! Home Care Pulse relies on home care providers, like you, to give information and feedback on what the last year has looked like for your agency. 
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The survey will be open during February and March, and if you complete the survey before the early bird deadline of February 28, you'll receive the largest discount possible on your pre-order of the 2021 Study—$325 off.

​CMS released a Medicaid and Children’s Health Insurance Program (CHIP) COVID-19 data snapshot with data from the beginning of the COVID public health emergency through July 31, 2020. This snapshot provides a variety of information on COVID-19 related service utilization by beneficiaries.  

Each month, Home Care Pulse shares a data point and valuable insights with HCAOA members. This month, we explore the percentage of providers tracking hospital readmission rates for 2019. In home care in 2021, every agency should be tracking (1) hospital readmissions (2) ER visits (3) client falls (4) Client NPS Scores (5) Caregiver eNPS Scores to not only track outcomes for your agency, but show the value we add to the entire continuum of care.

​Despite the efforts of long-term care providers to absorb many of the costs associated with COVID-19 as they put their own lives at risk to care for their clients, long term care costs increased substantially this year, according to Genworth's 17th annual Cost of Care Survey.

The fourth edition in a series of reports, “Advancing Action: A State Scorecard on Long-Term Services and Support for Older Adults, People with Physical Disabilities and Family Caregivers” was released last month providing a compilation of state data and analysis that evaluates state’s performance on providing long term services and supports. The report evaluates affordability and access, choice of setting and provider, quality of life and care, support for family caregivers and effective transitions.