 The RAND Corporation recently published the report Identifying Strategies to Boost COVID-19 Vaccine Acceptance in the United States which found that increasing COVID-19 vaccine acceptance in the U.S. can be achieved by using the “three C’s” approach. This strategy includes: (1) boosting confidence in the safety and effectiveness of the COVID-19 vaccines, (2) combating complacency about the pandemic, and (3) increasing the convenience of getting vaccinated.
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Office staff turnover doesn’t grab the headlines like caregiver turnover, but there’s a strong correlation (and likely causation) between the two. Home care agencies that maintain office staff longer nearly always retain caregivers longer. According to the annual Home Care Benchmarking Study, for every one office staff member who quits, agencies lose five additional caregivers.
 A new data report published last week by PHI notes that there are 4.6 million direct care workers in the U.S. - including 2.4 million home care workers, 675,000 residential care aides, 527,000 nursing assistants in nursing homes, and roughly 1 million direct care workers employed in other settings. Additionally, 34 percent of the home care workforce is aged 55 and over, compared to 23 percent of the U.S. labor force overall. It’s important to keep statistics like this in mind to better understand our workforce.
 Home care agency owners know more than anyone that the United States economy has had a wild past year and a half. A new Labor Day report by Littler’s Workplace Policy Institute found that in early 2020, the U.S. had enjoyed a historic high rate of employment. Then jobs declined by 1.4 million in March 2020, and then by 20.8 million in April 2020, the largest drop ever recorded. This four-part report examines the current job market and also what challenges employers will face in the coming months - especially with recruiting and retaining staff.
 AARP released a new poll of registered voters age 50 and older that shows overwhelming support for providing family caregivers with a tax credit aligning with details of the Credit for Caring Act (S. 1670/H.R. 3321). HCAOA needs your support! Click here to send a message to your representatives urging them to sponsor the Credit for Caring Act.
During a home care industry webinar last Thursday, Polsinelli law firm announced it has released the most up-to-date version of the Recommended Operational Protocols.  In September 2020, the HCAOA Georgia Chapter surveyed the membership on several key issues related to COVID-19 and the impact on members. The results of this survey were instrumental in our success in lobbying for a Medicaid rate increase during the 2021 legislative session. The lobbying process is beginning again as we get ready for the 2022 legislative session, so we need our membership’s input on the state of the home care business in Georgia. Click here to fill out the survey.
 Many HCAOA member agencies provide care to children with serious illnesses. Please be sure to share this new resource, The Circle of Care Guidebook for Caregivers of Children with Rare and/or Serious Illnesses, with your caregivers. The National Alliance for Caregiving in partnership with Global Genes and with support by Mallinckrodt Pharmaceuticals recently released this guidebook to provide caregivers with the support, services, and specialized information they need to care for a child with a rare and/or serious illness. The guidebook offers an extensive list of resources to help a caregiver in any situation throughout the entirety of their journey as a rare disease caregiver, compiled by those in the rare disease space and caregivers themselves.
Many providers are increasingly relying on the internet to fuel their recruitment pipeline given employment shortages, digital accessibility, costs, etc. While Home Care Pulse doesn’t discourage online recruitment efforts, it’s essential to measure your agency’s turnover rates for each recruitment source. In the 2021 Home Care Pulse Benchmarking Study, researchers saw new hires from the internet averaging 72%+ turnover rates, whereas word-of-mouth referrals were averaging only 47% turnover. Consider analyzing your current recruitment sources to see how your turnover rates per source compare to the industry.
 As many HCAOA members know, the Medicare Advantage landscape is changing quickly! Health plans can now offer additional supplemental benefits and services that are not primarily health-related and that target beneficiaries with certain chronic conditions. These changes led to a dramatic increase in plan activity to address social needs and prompted new business and technology innovations. To further dive into the changes happening surrounding social determinants of health (SDOH) or “the non-medical factors that influence health outcomes,” last week Better Medicare Alliance released a new study conducted by NORC at the University of Chicago that outlines the many ways Medicare Advantage is taking action to address social determinants of health while acknowledging the barriers that still remain, and offering solutions for reform.
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