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The latest Activated Insights Home Care Benchmarking Report is now available—and it’s packed with valuable data and insights on recruitment, retention, sales, marketing, operations, and more. “When great experiences drive referrals, growth follows. In 2024, home-based care saw a 2.9% median customer growth rate—the highest in six years. Hospice growth held steady at 14.5%, maintaining strong momentum from last year” “For the first time in years, professional caregiver turnover is moving in the right direction—dropping from 79.2% to 75.0% in 2024. It’s not a dramatic shift, but in an industry where burnout has been the norm, it’s a welcome one.” “The home care workforce more than doubled in size over a ten-year span, increasing from just over one million workers in 2010 to more than 2.4 million in 2020.” – Jason Lee HCAOA CEO
This report is one of the most comprehensive tools available to help you measure performance, identify growth opportunities, and make data-driven decisions. HCAOA members receive an exclusive discount, so don’t miss your chance to access key industry benchmarks at a reduced rate. Stay competitive. Stay informed. Learn more here and get your copy today!
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